A website for solar installation
Simplifying solar adoption with technical clarity and localized lead generation.
The challenge
REI Solar was a newly established company relying on a basic Wix website that lacked the visual professionality and structural flexibility required for the renewable energy sector.
As a growing firm, Moritz and Jan needed a platform that could build immediate trust with homeowners and effectively convert visitors into qualified leads for solar installations.
Our role
We moved the brand from Wix to a modular WordPress environment. While Wix served them as a starting point, it would quickly became a bottleneck for their growth.
We recommended a move to WordPress not just for the features, but to give them the ownership and flexibility they needed for long-term scaling.
Our work involved:
Web Design:
Creating a professional visual identity in collaboration with the client to reflect the brand’s expertise.
Technical Integration:
Building a WordPress site to support their growth across different regions. And then, the integration with an existing solar calculator, to enable leads to have a quick estimate for their project.
Performance Marketing:
Launching targeted Google Ads campaigns to drive high-intent traffic directly to the new platform.
“Very satisfied! I can only recommend them – thank you for everything, Yann. “
Jan Misurati, Managing Director, REI Solar
The results
A scalable lead-generation engine.
The result is a professional, high-performance platform that provides REI Solar with a steady stream of qualified prospects.
By combining a custom technical build with performance marketing, the company successfully transitioned from a static web presence to a functional tool that drives their core business.
